ALBERTA EDUCATION

ALBERTA EDUCATION

Conference Rebrand Success

Speak Out is a student-led conference orchestrated by Alberta Education which allows students to have a say in their learning experience. Using the existing branding guideline from the Government of Alberta, we created a new brand that would excite and engage the conference-goers.

History 101

The brand refresh allowed the conference to grow from its 5-year history into a modern and more relevant look that keeps pace with the ever-changing student body. The website needed to marry with conference print materials to create an interactive and cohesive brand package.

A Guide to Build a Dream On

When we were charged with creating a conference guide, we knew it had to be something the students would actually want to use and keep. The guide contains diagrams and guided brainstorming activities, and we needed to make sure there was room to write, draw and learn about how to create reality from a dream.

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